Showing posts with label Blake Irving. Show all posts
Showing posts with label Blake Irving. Show all posts
Tuesday, January 27, 2015
GoDaddy Pulls Super Bowl Ad After Complaints About 'Puppy Mill' Humor
On the same day it released its 2015 Super Bowl ad online, GoDaddy quickly responded to a wave of criticism from dog advocates and said it would not air the spot on the game. The 30-second ad featured a yellow lab puppy finding its way back home after falling out of a truck, only to find that its owner has used
GoDaddy to set up a website that lets her promptly sell the dog to a new owner. The ad seemed to be an attempt at satirizing Budweiser's highly anticipated "Lost Dog," a follow-up to 2014 Super Bowl favorite "Puppy Love."
But many in the animal rescue community swiftly pointed out that dogs purchased online often come from "puppy mills," and the hashtag #GoDaddyPuppy became a rallying point for critics.
GoDaddy CEO Blake Irving responded to the ad's critics on Twitter this afternoon, vowing "we will not air it."
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